Mumbai Indians (MI) announced NIC Ice Creams as an Official Partner for the upcoming season of the Indian Premier League (IPL 2024),
Commenting on this new partnership, a Mumbai Indians spokesperson said, “We are delighted to welcome NIC Ice Creams to the Mumbai Indians family. With NIC Ice Creams on a very strong growth path, this partnership will give them the opportunity to build brand awareness as well as reach out to customers across the country leveraging the Mumbai Indians platforms on offer.”
Sharing his thoughts on the partnership, Sanjiv Shah, director, Walko Food Company, said, “We are immensely proud to be associated with the Mumbai Indians, one of the most successful teams in the tournament. They are known for their winning spirit coupled with a strong focus on excellence and innovation – values that are aligned with our philosophy at NIC.” He further added, “Moreover, there is a special emotional connection with Mumbai as the city’s love for the sport, woven deep into its very culture, is legendary. Through this partnership, we hope to create memorable experiences for every cricket fan.”
Mumbai Indians start their IPL 2024 campaign on March 24, 2024 against Gujarat Titans at Narendra Modi Stadium in Ahmedabad.
